Research Fields
Banking and Insurance
Insurance Marketing
Digital Marketing
Service Marketing
Consumer Behaviour
Institution
KASTAMONU ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ, FİNANS VE BANKACILIK BÖLÜMÜ, FİNANS ANABİLİM DALI
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